An Introduction to Visual Communication: From Cave Art to Second Life (2nd edition)

by: Susan B. Barnes (0)

Technological changes have radically altered the ways in which people use visual images. Since the invention of photography, imagery has increasingly been used for entertainment, journalism, information, medical diagnostics, instruction, branding and communication. These functions move the image beyond aesthetic issues associated with art and into the realm of communication studies.

This introductory textbook introduces students to the terminology of visual literacy, methods for analyzing visual media, and theories on the relationship between visual communication and culture. Exploring the meanings associated with visual symbols and the relationship of visual communication to culture, this book provides students with a better understanding of the visually oriented world in which they live. From cave art to virtual reality, all visual media are discussed with methods for evaluation. Student-friendly features such as boxed topics, key terms, web resources, and suggestions for exercises are provided throughout.

The Reviews

I was charged for an open rental even though it said to be returned in 2 weeks. I canโ€™t seem to contact anyone to dispute the extra charge.

Dr. Susan Barnes is highly competent in visual communication theory. She brings in a larger interdisciplinary perspective than most scholars in this field. Her textbook is excellent. I highly recommend it to others who teach an introduction to visual communication.

Overall the book provides what I need for the class.

Excellent! Have used in my own work on visual communication. It's clearly written, up to date, thoughtful, theoretically sound yet practical in its applications.

Perfect condition!!!

I received the wrong book.

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As my wife like it. It's good

It has a vibration setting that stopped working after a week. More poorly made mass produced garbage...

An Introduction to Visual Communication: From Cave Art to Second Life (2nd edition)
โญ 4.3 ๐Ÿ’› 61
paperback: $48.50
hardcover: $127.85
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