How to Price Crafts and Things You Make to Sell: Successful Craft Business Ideas for Pricing on Etsy, to Stores, at Craft Shows & Everywhere Else

by: James Dillehay (0)

Are your handmade goods struggling to find buyers? Learn effective tactics to make that cash register ring.

Are your sales humming, but you’re operating in the red? Are you making high-quality items but can’t seem to move enough product? Is your current online store failing to attract customers?

With decades of experience as a master craftsman and educator, savvy marketer James Dillehay’s work has been featured in shops and galleries, at competitive shows, and online on Etsy and Amazon. Now he’s here to share how he cracked the code on what to charge, and how to package your merchandise for maximum profitability.

How to Price Crafts and Things You Make to Sell is a modern-day roadmap for rate-setting strategies in the competitive handmade-products industry. With oodles of real-world examples, Dillehay’s time-tested techniques will help you refine your presentation and understand your market to hit the monetary sweet spot. And by following his commonsense approach, the fruits of your labor will reach an excited audience eagerly clamoring for your next masterpiece.

In How to Price Crafts and Things You Make to Sell, you’ll discover:
  • Pricing strategies for crafts that make money
  • Innovative ways to make your handcrafted wares stand out over other sellers
  • How to raise prices while keeping shoppers clicking that buy button
  • Boost your profits selling on Etsy, Amazon,, craft shows, wholesale, or anywhere else.
  • Logical approaches to position “one-of-a-kind” items in the premium dollar range
  • Tax secrets to help you maximize your home business deductions
  • Methods for spotting trends to skyrocket profits, and much, much more!

This is a no-nonsense guidebook on how to price your products for anyone looking to optimize their online venture. If you like straightforward direction, experience-based suggestions, and filling your coffers to overflowing, then you’ll love James Dillehay’s treasure trove of advice.

Buy How to Price Crafts and Things You Make to Sell to earn what you deserve today!

The Reviews

I'm certainly not done reading the entire book yet, but thus far, this book is fantastic! I feathered through some of the chapters and read bits & pieces just to see what was contained in this book, and I was quite surprised and pleased with what I saw and read. Everything that is important to know and do, to be a seller of home-made crafts is in this book!! Author James Dillehay definitely traversed all aspects of pricing crafts over the years through his own first-hand experiences. Therefore, I am so grateful to have found this book, which will alleviate all the possible hurdles I might have encountered in my journey to price & sell my crafts. James Dillehay just relinquished all the hardship I very likely could have endured! So this book is an absolute recommendation!

This book was a great addition to my crafts library. I have been making furniture and many other handmade wood products for years. And was just happy to cover my materials and a little for my work time. This book taught me how to charge and honest and fair rate for my crafts and not feel ashamed. And it was much easier than spending time in a business course. Not to mention made my wife happy that I am finally earning what she felt my talent was worth. And also had a couple of close clients say they were glad to see my adjusted prices. Sheepishly said they always thought I wasn't charging enough but if I was happy they were more then happy.

Extremely helpful book in every way.

This book is really helpful with so much stuff on how to get started and what to spend.

Common sense information. Nothing worth mentioning. Not helpful to me anyways.

I really liked this book! It has a lot of ideas and information that I have to read it a second time. I have more notes to write. This is the only book that I am keeping near my desk.

This book on running a Craft Business has a wealth of information I found the information on how to price things extremely valuable. As far as the vendor selling the book I received the book lightning fast!

Can learn how to price and sell.

Despite its slimness, How to Price Crafts and Things You Make to Sell is packed with examples and good advice. I sell my fine art pieces at shows and have found this book incredibly helpful.Chapters 1 and 2 discuss the customers motivation for buying, how to make your craft and art pieces standout from other offerings, how to present your work for maximum appeal, and how to convey the value of your work. The list of ways to increase the perceived value of your work is invaluable.Chapters 3 and 4 cover how to price your work competitively and profitably, while Chapter 5 goes into detail about pricing unique items.Charter 6 covers recordkeeping for the customer transaction...bills of sale, description of the piece sold, valuations, etc.Chapters 7 & 10 go into detail about bookkeeping, calculating profitability, and requirements for business taxes, and so forth.Chapters 8 & 9 give tips on how to lower the cost of materials and how to set up your workspace for maximum productivity.If you are new to selling your art and craft work, this book is a great introduction to getting started.

The book gave me a lot of good ideas and suggestions. But I was looking for more info on a way to calculate how much my items should be worth. Do I take my cost of supplies and my labor time and some way come up with a price or is there a formula somewhere?

I know I've read a good book when it ends up full of highlights and I'm taking notes at nearly the same pace I'm reading. The author did a fantasic job of including all the aspects and providing the detail necessary to set your actions in motion. From a business standpoint it answers all the questions on how to you where you stand and what you need to do; how to evaluate your business before and after you start. Although I consider myself above average when it comes to business management and finances, I have very little experience with selling handmade items and this book put it together for me and offered more than expected.It is truly a step by step guide to not only pricing products, but getting a full understanding of business costs and how to be profitable now and in the future. It is well worth the price and in my eyes the author has proven himself as an expert in selling handmade items and running a business. That's certainly adding value to his products, as he teaches, because I actually feel this book is under priced! My advice is get it now!This book was quality work; a few typos here and there but no more than any other book I've read. It was well written, organized, and flowed from one section to the next, which really aided in fully understanding the material so your mind can work through the necessary steps easily. The author is either very talented at writing or put a lot of work into the book (or both) and it shows.I'm eagerly looking foward to purchasing another of his books even though I have so much to do after reading this one (and will refer to it constantly). I just feel after learning so much here, and feeling so motivated, that I can only benefit from reading the next.

Not a bad book and not a great one either. Just runs middle of the road. While it seems to give some good suggestions it really doesn't have a whole lot of advice for beginners or online marketplaces other than look at competitors.

This is a good book for my wife and I because we are very similar to the authors in talents. My wife makes doll clothes, but we don't compete with the authors. It turned out we were already doing some of the steps they recommend. It had good info about how to go further. My only reservation was some of the marketing that they were doing in the book. But, they are in business, so they are entitled to do that. It would be nice to meet them sometime. Maybe attend one of their seminars. Good Luck!!

Your crafts are worth more than you think.Even if you're inexperienced in selling, if you've got something beautiful to offer, be honest about your price. Under-selling makes your products less appealing. It's true. I applied some of the principles from this book to my most recent craft display at our local coffee shop. I've already sold twice as many items as last year, and my profit is far greater. Book is definitely worth the reading, both for the practical "how to price" info and also a kick in the pants for the less confident among us.

Great book for a beginner like me. It makes a nice addition to my library. No problems with the seller, item, nor shipping. Book arrived in great condition.

DO NOT BUY THIS BOOK. It's OK but nothing unique enough to spend your money on. All of the information is just a simple regurgitation of basics that can be found all over the internet for free. I bought it based on the description and author's credentials. Shows how hype sales. I bought "Craft Business Power" by J. G. Miles at the same time and it was so fantastic it blew me away. Check out my review of that book.

did not get much out of it

Exactly what I wanted

I recommend this book for anyone starting—great tips and guidance.

This "book" is more like a booklet. It rambles on and on about nothing and really gives no true guidance. The reading was a waste of my time and money. Would not recommend.

Read the book going to read it more and see if I could try to sell stuff online once when I read this book

I bought this book to help better understand my mom, and after just the first chapter I was no longer reading it with her in mind, but with myself.It answered so many questions I had, explained why I struggle so much, and offered tips and guidelines for communicating with narcissists. The only problem is that I'M the narcissist. So now I'm on the hunt for new books to help me heal my empty soul and remove the mask.100% recommend this book.

This book is simple enough to understand, yet has deep insight into narcissistic behavior. The author is careful to note that there are people with narcissistic traits who DO NOT fall under Narcissistic Personality Disorder or full blown narcissism. The author directs the reader to the main source of NPD: a lack of self. People who suffer from NPD lack a concrete sense of self, and they engage in destructive behaviors in order to fill that empty void in their hearts. The behaviors and tactics described in this book achieve the narcissist instant gratification, a false sense of self based on superficial/arbitrary values. The narcissist spends all of his/her energy convincing people that they are this ideal self, while simultaneously hiding his/her broken self. The positive feedback the narcissist receives from people buying into the false self, coerces further their deluded belief that they are this false identity. Negative feedback however, causes the narcissist to split his/her world into black and white. They fall into a deep low, and begin to devalue everything around them. This inability to reflect upon themself and work on their real self, is the most tragic reality of the narcissist. Understand that what we would call a disagreement, the narcissist sees as a threat to his/her personhood. Also, what we exercise as personal sovereignty, the narcissist regards as defiance and disrespect to them. This is all due to their poor sense of self. They have no solid ground to stand on, they have nothing to fall back on; it's as if these people have no identity. When you are in a relationship with a narcissist, you feel like your life is being drained from you, you begin to lose yourself in a maze of bitterness, resentment, confusion, and shame; you are often left emotionally abused, overwhelmed and exhausted. This is the narcissist transmitting their own emptiness and shame unto you. They first see you as a saint, then when they realize you are imperfect, they withdraw all your good energy and replace it with their own negative feelings about themselves, then convince you that you are the one whom is the problem. Then when they are tired of you, they move on to the next best thing. All of this is insight I gained from being married to a narcissist. Ettensohn put into words all of the feelings of dread, brokenness and abuse I have felt for 10 years. Ettensohn provides useful advise on dealing with narcissists. Simply creating boundaries helps protect you from being completely "sucked dry". He recommends no contact if the narcissist is abusive. He makes clear however, that narcissists are human and can be helped, if they choose to. Ettensohn describes how it's like when a narcissist confronts the emptiness of his/her soul: a crisis. A rush of shame, guilt, and self hatred arise. They are exposed and left extremely vulnerable. Therapy can be very painful for them, but it is necessary if they want to break free from the disorder. Sadly, therapy can also be extremely frustrating if the narcissist's goes in denial, and starts to feed off on the good energy of the therapist too. Overall, this book a great help. Ettensohn earnestly speaks to the reader about narcissism. He is articulate, and offers genuine insight. He does not load the reader with negative stereotypes of narcissists; instead he uses smart examples from fiction and real life. I'm glad I chose this book over many other to read.

Easy to understand book and unlike some of the other reviews that bashed the author for taking some sympathy on a narcissist, I'm encouraged that he leans toward trying to make a relationship with a narcissist work. Obviously, if the relationship is mentally or physically abusive he says get out. But, not all narcissists are full blown and it's been refreshing to see that some people just have narcissistic tendencies and can be dealt with. I myself am learning from this book some skills to cope with a person who I love who just has some tendencies and who truly is a loving person. We all have our faults and I have learned from this book to not make excuses for that person but to know that they are most likely not aware they have these tendencies. I'm not a pushover person and I expect to work hard on relationships that are important to me and this is no exception.

This book gives great insight on Narcissism, and helps you understand what is going on in the narcissist's head to cause him/her to act as they do. I finished it in one sitting, and I filled it with highlights because it was so insightful and I know I will keep going back to it. It is the best book I've found so far explaining how to live with a narcissist in your life, instead of most books that just basically say "they're evil and you must get away from them". It explains there are ranges on a spectrum of narcissism, so it is helpful if you have a narcissist in your life that is not abusive or malicious, but the things they do are selfish and they make you think you are crazy. Now that I understand a bit more, it is easier to recognize the unhealthy behaviors and set boundaries for my own well being.

I have yet to finish this book but I absolutely love it. I believe some of the reviewers who think it’s too compassionate have been hurt by malignant narcissists (as have I). Their frustration can be relatable in that regard. This, however, is about those on the varied spectrum of NPD. There are people with NPD (not MNs) who are still in my life. Ironically, yet naturally, their influence primed me to yield to the MNs that came later. I can see how the techniques here will help diffuse future conflict and help heal my own internal struggles.In fact, I even employed some tactics before reading this book, as I am a very patient person who strives towards empathy. This was even with an MN. Things probably wouldn’t have gotten better even if I had the book in my arsenal, as he is intentionally exploitative, but the fact that one of the techniques worked at that moment, with one of the more dangerous narcissists that the book isn’t even geared towards, just goes to prove its potency.Also, I appreciate how Ettensohn uses psychological terms to clear away any confusion that the multitude of articles circulating on the internet has muddled for this very difficult disorder.


Good ideas

This is the tried and true formula for getting a fair price for your handmade products. It cleared up some mysterious stuff for me that I've fallen victim to over the years. I've sold at flea markets and such, and every person who comes into your booth thinks you're there to haggle; I got tired of flea markets and I got very tired of haggling, i.e. basically giving my stuff away simply to make a sale, and coddle buyers so they'd like me. I've shortchanged myself for a very long time. This book is very helpful in the respect that it reinforces the business aspect of handcrafting, and that in order to keep producing, you have to develop a formula that will get you a fair price, keep the customer coming back, and most importantly, get you to the position where you can keep your business going and growing. The book's been around a little while now, and it's a good old standby.

I originally bought a larger bath insert for our bathtub but after the second time of using it my back hurt so bad I decided to switch to a sink baths. This insert fits pretty well in my kitchen sink on the smaller half. If you have a particularly large kitchen sink this will probably not be adequate. It dries quickly and so far I haven't had to clean it outside of just rinsing the fabric after the bath. My baby has been loving bath time since we switched to using this in the sink. I would recommend this product.

I wish I went with this tub to begin with. Currently using it for stage 2 and it has plenty of room for stage 3. This tub looks easy to clean and maintain. Materials were disclosed by the manufacturer which is always a major plus in my book. I've used a few different baby tubs over the years and this one is my favorite. I would definitely recommend it.

Han pasado 10 meses y hasta ahora ha cumplido su función. Pero le ha quedado pequeño al bebé. Pero todo ese tiempo ha sido útil

It’s super cute! Soft and comfy from what I can feel. Can’t wait to see my little bean in it !(:

My daughter-in-law asked for this baby bathtub for our grandson and she used it to bathe him from newborn stage to toddlerhood.

Awesome baby tub, I have only used the newborn stage setting but it is working great for us. My baby is very comfortable in the tub. The hanger is also very convenient for storing and drying. It’s also super cute style as a whale. Recommend.

My infant is 5 weeks old. Ive only used the tub 2 or 3 times. the quality is great. She slides down in the infant insert a little so i would suggest a more structured or supportive insert for super young infants. I would also suggest making the sides longer so that you can actually use the drain hole without having to lift the tub up. This is my first time buying an infant tub so i have nothing to compare it to.

I love this bath tub! My newborn was small so it was so hard for me to give him a bath in a sink or normal bathtub. It was difficult trying to wash him w one hand and the other hold him upwards bc he moved a lot. I am a new mom and I am learning so he is two months old now and it’s still so easy to give him a bath. He loves bath time as long as he is warm lol. The mesh seat lets him sit comfortably in the water and his little feet hang down lol it’s perfect. He stays in place and it’s just easy to give him a bath. I like how once he gets bigger you can change how the seat is. I recommend this. It’s nice that it has a drain plug as well makes it easy to dump and clean out. I also wash the mesh seat in the washer and let it air dry!

Found it interesting. I am starting out and eventually will use a sellers platform. Helped me figure what to include in my pricing.

Felt the book was okay, maybe slightly outdated. Gives good advice though.

How to Price Crafts and Things You Make to Sell: Successful Craft Business Ideas for Pricing on Etsy, to Stores, at Craft Shows & Everywhere Else
⭐ 4.6 💛 627
paperback: $22.44
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